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Working pressure in almost all fields are increasing and security of a permanent job is gradually decreasing. Almost all companies are trying out automation and artificial intelligence to reduce the repetitive works in order to reduce the workforce to a minimum number of employees. A lot of countries are changing their labour laws, migration laws and work permit statuses in order to reduce the flow of employees from outside countries. If you are one among the concerned job seeker, do not worry much. Digital marketing is a field that has scope in this trend changing world market. Learning digital marketing provides you with the much-needed opportunity in the job market as well as the chance for starting your own digital marketing company.

<>Digital marketing training in Thrissur

If we look at the statistics unemployment rates are very high in several countries.

  • The rate of unemployment was 4.1% in the USA and 3.6% in India in 2017
  • Digital marketing training in Thrissur

    The options left for an unemployed persons are setting up small shops or tea shops in order to earn money for survival. As we know such business are not everyone’s cup of tea, unemployed candidates should look for several other options which are market relevant and out of the traditional job scope. Here are your best possible career options under digital marketing.

  • SEO Specialists
  • Content Manager
  • SMM Specialist
  • Social Media Manager
  • Graphics Designer
  • Digital marketing training in Thrissur

    Why Digital Marketing Is Important

    Digital marketing is the new trend in marketing world due to the growing popularity of digital platforms. This breaks into a new model of marketing as most of the potential customers are spending their time on Social media.

  • According to Adweek, an average person spends 5 years of his life in social media.
  • According to Washington post, an average teenager spends 6 hours a day in social media.
  • The amount of time spend on social media create a stir in the marketing world and companies shift their focus on how to take advantage of customer’s internet presence.

    The demand for digital marketing makes a lot of job opportunity in the marketing world as many of the web and online content need to be created by the experienced professional. However, the proper knowledge and talents are very rare in nature and the demand for digital marketing related jobs are raising day by day due to its public acceptance and lack of skilled professionals.

    Benefits of Digital Marketing

    Work From Anywhere

    The trend of working from home is increasing day by day. The flexibility and more focus on work makes ‘working from home’ facility more convenient among the employees.

    According to CNN,

  • There is 115% of the increase in the number of employees working from home during 2005-2015
  • 25% of Americans do work from home occasionally even at the small business
  • Digital Marketing is a field that doesn’t require a fixed place to work. Digital marketing works can perform from anywhere, whether from a home, cafe or internet cafe, coworking space, etc.

    Low Investment

    Unlike any other industry, working as digital marketing professional require low investment. Digital marketing in India is comparatively a new concept yet used widely for marketing purposes. User’s attention over social media increase the possibilities of social media marketing in India. The interesting fact is that rather than big marketing companies, a lot of newbies started their career in Digital marketing especially social media marketing such as Facebook marketing and Instagram marketing.

    According to hubspot

  • 74% of people say that they use Facebook for professional purposes.
  • Content consumption on Facebook increased by 57% during the last 2 years.
  • Multiple Job Option

    Digital marketing is more of a creative and coordinating work which is challenging yet, satisfying in nature. There are multiple other job options you can do with digital marketing due to the simple nature of digital marketing jobs.

    Digital marketing training in Thrissur

    Here are a few jobs that can be easily managed with digital marketing.

    1. Start your own blog

    Blogging is one of the creative yet popular fields which can be done with digital marketing job. Writing a blog can easily be done after office hours and rest time digital marketing can be focused for excel in both field.

  • 53% of marketers say blogging is their top content marketing priority
  • In 2017, 66% of marketers reported using blogs in their social media content.
  • Blogger can write blogs on travel, photography, marketing, technology, medical, etc. You can do some research and find the best bloggers on the internet to know why they are so popular and grabbing traffic.

    2. Affiliate Marketing

    Affiliate marketing is basically a review blog about a product along with a link to a portal where the user can purchase that product. If you are interested to review a product, you can write a blog about it and provide a link to the e-commerce site. You have to make a partnership with e-commerce site for getting the commision based on the products purchased by the user through your given links.

  • 81% Of Brands Use Affiliate Marketing Programs
  • Search Interest Grew 30% For “Affiliate Marketing” In One Year
  • Digital marketing training in Thrissur

    3. Freelancing

    There are different stages of digital marketing which can be freelanced as a second job. Content Marketing, Social media marketing, Online marketing, facebook marketing, etc. can be performed as a freelancing work. Freelancing can be done by approaching the potential website and facebook pages where contents are not maintained. A proposal can be made directly to them for doing the digital marketing for their site. There are portals like INICIO, where we could check the posts of Freelancing requirements.

    According to zapier blog

  • Automattic, Buffer, Edgar, Groove, Ghost, InVision, Hubstaff, Toggl, Doist, Zapier, Toptal, Trello, Basecamp, are among the companies that equip 100% remote teams.
  • According to Upwork

  • 36% of the American workers (57.3 million) are freelancers who work from home. They collectively contribute $1.4 trillion to the national economy every year. It’s a 30% increase since the year 2016
  • 63% of freelancers in the America choose a work-from-home career over traditional jobs.
  • 4. Content Writing Field

    If you are good at writing as per the expectations of readers, you can start by writing for the business sites and startups. Writing is a creative field and this field needs more talents for a perfect rendering of their business ideas.

    According to CMI

  • 42% of B2B marketers say they’re effective at content marketing.
  • 60% of marketers create at least one content each day.
  • 93% of B2B marketers use content marketing
  • 5. Drop Shipping Business

    Drop shipping is a business that the merchant does not need to keep products. Here merchant only needs to open a site and collect the order for products. Manufacturers will store the product and send it to the customer directly.

    According to 3dcart,

  • In 2017, approximately 23% of online sales last year were fulfilled via drop shipping, which amounts to about $85.1 billion.
  • Dropshipping is the best and fulfillment model of nearly 33% of online stores.
  • While the traditional jobs are slightly fading, our new age jobs which are related to digital marketing is booming. Artificial intelligence and automation are almost taking away all repetitive jobs and expected to whitewash the maintenance jobs, the creative field is the only way we can survive in job industry and digital marketing is providing enough room for the same. Hence, learning Digital marketing would be the best choice a creative person can take to secure an independent yet flexible career.

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